Advertising Growth - Mail more items - Pay less!
Advertising Volume Commitment - Maintain increased mailing volumes - Pay less!
Testing and Innovation Scheme - Trial a new campaign - Pay less!
First Time User Scheme - New to direct mail, give it a go - Pay less!
This scheme offers a price discount for incremental Advertising Mail posted above an agreed baseline volume over a 12 month period. Any customer sending at least 250k items of incremental advertising Mail over a 12 month period can apply. Your business could see a discount of 2.5p (for machine readable letters) for all incremental volume.
Testing and Innovation
The Testing and Innovation scheme offers discounts for customers testing new mail approaches such as a welcome pack or including promotional messages on statements and invoices. Discounts vary between 15% for Advertising Mail and 30% for Business Mail. In the case of Business Mail there is an additional offer of a 10% discount for six months to support the roll out if the test is successful.
Advertising Volume Commitment
If you use the Advertising Growth scheme, then the Advertising Volume Commitment Incentive is designed to help your business maintain the same volume of items in the 24 months immediately after the initial year of the Advertising Growth Incentive ends.
First Time User Scheme
The First Time User scheme is for customers who have never used advertising mail or have lapsed usage for the last two years. Customers can qualify for discounts of between 2.5p-15p an item, depending on product and the service used, for up to three mailing campaigns within a 12 month period.